Tag Archives: Writing

Marketing for Writers on a Dime

First, my philosophy in marketing is how effective is whatever I’m doing compared to the time/money I have to put in? As a mother of four kids and the wife of a pastor, I have limited time to use toward my writing and marketing. So unless it guarantees a big return, I am reluctant to do something that requires a lot of time.

Same with money. My family just came off of being unemployed for a year and we are currently recovering from that. And as a small indie publisher, I have very limited resources from my publisher. Not that I’m complaining, I absolutely love Marcher Lord Press and there are some benefits you get with going with an indie publisher vs a traditional publisher (that will be a topic for another time ;)). Lastly, I see marketing as a small, step by step, reader by reader process. If I gain even one more reader through my endeavors, then I see that as a win.

So here is what I have done that has required little time and money:
-I started a blog 2 years ago (and here it is :)). I love blogging and so it’s not a hard thing for me to do. I blog about anything and everything on my heart and am not afraid to bring up sticky issues like what does a person do when they have lost their faith or how to deal with bitterness. Through my blog I have found a small readership who isn’t just writers. They appreciate my candid approach to faith and that readership has transferred over to my book.

-Build a relationship with the people you interact with on Facebook, don’t just talk about your writing life. Most of the people in your life do not understand the writer’s life nor do they really care. But when you are a real person with kids who do funny things or issues you are passionate about, you build ties with readers.

-Send arcs 3-4 months in advance to some big review places like Publishers Weekly, Library Journal, even Locus magazine. I sent to about 10-12 places and only heard from 2. But that was 2 more than I had the day before :).

-I chose not to do endorsements. At the time I was getting ready for my book release, I was also getting a house ready for the market and moving across states. Since endorsements have never influenced my choice in books, it wasn’t high on my priority list. And I didn’t really know anyone personally to ask, except one friend. She had just signed a contract for 2 books (hurrah!) and was honest and said she didn’t have the time, which was fine by me.

-Reviewers: I’m still learning this aspect of marketing. I do a lot of research into a reviewer before I ask them to review. I see what their site is like, do they like my kind of book, do they post their reviews in other places besides their blog? I know traditional publishers can send out a lot, but since every review book I send out comes out of my own pocket, I am selective on who I give one to.

-How to find reviewers: I just spent yesterday looking up quite a few of them. I looked over amazon’s top 150 reviewers, saw who reviewed my kind of book and sent them a nice, polite email with a request for a review. I also see who is reviewing my peers’ books and see if they would review mine. I have already received responses, all positive, and half of them said they would review.

-Always be respectful and polite. For one thing, you are an example of Christ to whoever you interact with (for the Christian writer). Secondly, it might win you a review. I had someone respond yesterday that they were so impressed that I actually took the time to look at their blog and read their posts that even though she was bogged down, she was going to make a spot and do a review for me.

-Be a part of Goodreads. I had never heard of this site before, but it is a great place to interact with your readers. Also check out Shelfari.

-Do a book giveaway with Goodreads. I am finding that a giveaway gives your book great exposure and it’s free advertisement! And it’s going on right now, so if you’re interested, here is the link: Goodreads book giveaway

-Book trailers. Not everyone likes them, but some people do. And it might bring them one step closer to purchasing your book. If you have a mac, it comes with iMovie. That is how I made mine: Daughter of Light Book Trailer

-I have not done a blog tour, but thinking about it.

-Remember, you can’t do everything or you’ll go crazy (not to mention not have time to write!). Do what you are good at. I don’t twitter or do pininterest because I don’t know how or have the time to keep either updated. I’m good at FB and so that is what I do for now.

– And lastly, remember God might have different plans for your book than you do. Keep your priorities straight: God, spouse, family, then writing. Sure, there are seasons when writing needs to take a front seat (like that dash to the release date), but it shouldn’t stay there. Be who you are suppose to be, have eyes open and ready for opportunities, and give your writing and marketing to God.

When you think you did it all yourself, you take the glory away from God. But when you give your marketing to God’s control, He might surprise you and in the end, all you can say is “God did it, not me!”

 

 

Achievement Junkie

I love achievements. When the xbox icon pops up that says I just unlocked master, I quick pump my fist in the air. When I come in first on Mario Kart and beat the entire game, I do a victory dance (with my kids dancing with me). The achievement list that was placed in World of Warcraft was made for a person like me. Found all the coins in the fountain in Dalaran? Me. Ironman in Warsong? Me again. Killed the Lich King while singing Itsy Bitsy Spider? Me. Wait, that’s not a real achievement ;).

I think this achievement need started when I was a child. I was never pressured to get good grades. It was something I craved, something I thought I needed. When I got an A, I didn’t crow. But I did feel deep satisfaction and searched for the next thing I could be best in.

I won awards for my athletics, for my grades, and for my art. I scored high in both my SAT’s and ACT’s. But it wasn’t enough. Once I had one achievement under my belt, I looked for another.

My achievement addiction moved into other areas of my life as I grew into adulthood. I knew theology and could debate with the best of them. I worked hard to have the perfect body to the point of hurting myself. I read everything I could so I could have the best pregnancy and birth. Same with being a mother.

Almost everything I put my hand to, I exceeded at. And if I didn’t, I dropped it and moved on. I would not waste my time on anything that I wasn’t the best at.

Funny enough, I never really wanted the limelight. That didn’t matter to me and in some ways scared a shy person like me. So why did I want to be the best? I couldn’t explain to you. There was this gnawing craving inside of me. I desired it and it made me feel good when I had it.

The dark times God brought me through over the last few years blasted through the fortress of Achievement I had in my heart. I have been humbled. I learned that all I have, I have been given by God. So when I published, I never dreamed that I would find that gnawing hunger inside my heart again. But it’s here, and it took me by surprise.

I have had people asking me how many books I have sold or how much money I have made. I have no idea. I’ve never asked. And I was delighted that I didn’t really care. But what I found myself craving was acknowledgement. I wanted to be the best… again.

I had coffee with a friend yesterday and I told her about this darkness inside of me. I was humiliated by it and didn’t understand it. Why? Why do I struggle with this? She pointed out something that I had never realized. It’s like a high for me. As soon as I achieve one thing, I look for my next high. I’m an achievement junkie.

I sat back in shock and knew she was right. I never understood why as a child I wanted good grades. Like I said, I was never pressured. But I wanted it anyway. And now that I know my addiction, I’m giving it to God. In the end, achievements do not fulfill, they just make me crave more of them. But God, well, He satisfies in a way that no achievement ever will.

Besides, I can’t claim anything. Good grades? God gave me my brain. Athletics? God made my body. A great book? I can’t tell you how many times I bowed my head and asked God to help me with a scene. And He did. So I can’t take the credit.

There is a saying I once heard on the television series Combat Hospital that stuck with me and made me think long after the episode ended.

“Are you doing your best, or trying to be the best?”

 And that’s a question I have for you :).

CSFF Blog Tour-Night of the Living Dead Christian, Day 2

I love the humor used in Night of the Living Dead Christian. Humor is a powerful tool. It can disarm the reader, making one chuckle or laugh out loud, and then a second later, grow sober and realize a good point has been made.

Through the story, we follow a werewolf. In reality, he is a man with a troubled past and a problem with anger (major problem). But by turning him into a werewolf, Matt puts a light touch on a dark subject. On the outside, we see the werewolf. He grows hair and claws when he loses his temper. But on the inside, he is just like us: beastly and scary. And is willing to do anything to get rid of the beast within and become a man again.

Of course, not everyone is a werewolf. There are vampires, zombies, mad scientists, androids, you name it. Each one is a monster. Most of them realize this. And want to be human again.

I laughed when I read about the church filled with zombies. They did everything the pastor told them to. They had their study bibles, their podcasts, and their commentaries. The problem was, they never thought for themselves.

As I read that chapter, a part of me pointed and said, “You know these people in real life. In fact, you were once one of them.” That realization made me sad.

I also laughed at the comments the android would say. He was more about logic and calculations that he was about a person’s feelings. But I also knew that some of his comments could have come right out of my mouth.

By using humor, Matt drew me in as a reader. And then held a mirror up for me to see myself. I love books like that :). Tomorrow, I will take a look at the Spiritual Factor of Night of the Living Dead Christian.

 

 

My Editor, My Coach

I ran track and field in high school. Hurdles to be precise. I had this one coach who felt I had potential in the 300 meter hurdles. For those of you who don’t know much about track, its one of the most grueling races (in my opinon). You run almost a quarter mile as fast as you can—on your toes—while leaping over hurdles.

As you come around the curve and face the last 100 meters, you wonder how in all the world you’re going to make it to the finish line. You can barely breath, your calves burn, and you’re crying. Somewhere along the haze of pain you wonder why you didn’t chose some other sport, like tennis.

I am finding an editor is much like a coach. You work months and years to perfect your writing so that an editor will finally give your manuscript a second look and offer that coveted contract. But when the edits start coming, you wonder what he or she ever saw in your story.

What your editor saw… is potential. The skills are there, the story is great and it has a possible market. But the manuscript isn’t quite there, not yet.

So a good editor gets to work. And the newly contracted author wonders why she didn’t take up knitting instead :).

I am now entering the last phase of edits. It’s been hard. Really hard. But I have also learned a lot of good stuff. My editor has pushed me, helped me, and encouraged me. He knows I can do it (even when I’ve despaired). He’s a good coach. And for that, I am thankful.

 

*I originally posted this article at Hoosier Ink.

 

How I Became Part of Marcher Lord Press

Last week I shared how I became a writer. Later that night, after I wrote my post, I received a surprising email. Here is the story…

I first heard about Marcher Lord Press through a blog interview a few years ago. By then, I knew enough about the writing industry to know that publishing a Christian fantasy would be difficult. Hardly any Christian publishing companies were taking those kinds of books. They wanted romance, historical, Amish. Not a fantasy set in a different world. Not my kind of book.

Then I read Randy’s interview with a man named Jeff Gerke. Jeff was starting a new publishing company that would only produce Christian science fiction and fantasy. He saw a market out there that no one was reaching. So he was going to reach it.

After reading that interview, I turned to Dan and said, “My book might have a home someday.” I never realized how true those words would become.

I watched Marcher Lord Press with interest. I watched the books produced. I read the books. And they were good. Really good. I was still finishing my own book at the time, but I knew when I was done, I wanted to submit it to Marcher Lord Press.

Later that spring, I went to the Mt Hermon Writing conference with a finished book in hand, ready to show it to agents and publishers. I also met Jeff there. I told him about my book. He seemed interested and told me to submit it. But he also warned me that it would take 12-18 months for him to get back to me about it. That was fine with me.

I went home and sent off my manuscript. I also sent it off to a couple others who were interested. Then I started writing the second book. I heard back from the others. The message was the same: good book, but not for us. I didn’t lose heart. I knew I suppose to write. But that didn’t necessarily mean I would be published.

Then life happened. Dan and I found ourselves at a crossroads a couple months ago after he was let go from the church we were serving at. All thoughts of publishing disappeared from my mind. Instead, I found myself in God’s crucible. I was being reshaped and reforged by grief and heartache. Dan and I clung to each other and God as we sought what we should do next. We came out of that time with a strong love and desire to reach people with God’s love. So we decided to church plant.

But how did publishing fit in with that? I didn’t know. We were beginning a whole new way of life with me working full time and Dan taking care of the kids, going to school, and planting Living Grace Church. I finally knelt down one night and gave my writing to God. I was willing to give it up if God so chose.

After work last Friday, I received an email from Jeff. I waited until the kids were in bed. Then I did the dishes, all the while praying. Then I sat down and opened the email. His first words were would I like to be a Marcher Lord?

I ran to Dan’s office crying. Poor Dan, he couldn’t figure out if they were good tears or sad tears. I finally said he wants my book. Then we both came running back to my computer and finished the email. Then I sent off my reply. Yes, I wanted to be a Marcher Lord.

I couldn’t believe it. I walked around the house the next two days in a daze. I felt that gut twisting sensation you get when the roller coaster reaches the top and you’re looking down right before the plunge: excited and terrified. The contract came in. I read over it a couple times, had Dan read it, then signed it.

Monday, the news broke and life has not been the same since.

So what now? you might be wondering. Do I get to sit back and wait for my book to be published? Hardly lol. I have some big revisions to do per Jeff’s request in the next three months. Then probably more.

Am I making tons of money and going to retire? Um, no :). Most authors hardly make anything with their writing. But that’s not why I write.

When is your book coming out? Not sure yet. Need to get through those revisions. But I’ll let you know when I know.

How many books are you writing? I am contracted for 3.

What is your book about? Click on the tab labeled Daughter of Light (right hand side) to read a blurb about my book.

So that’s my writing journey. There have been a lot of people who have supported me, encouraged me, and pushed me to the next level the last few years. To name them all here would take a lot of space. You all know who you are. Thank you my friends!

To find out more about Marcher Lord Press, click here.

If  you have any other questions, feel free to ask in the comments below :).

How Did I Become a Writer?

How did I become a writer? Most authors I know begin their story with something about when they were six they knew they wanted to be a writer. Not so with me. When I was six I wanted to be a pegasus unicorn 🙂 (probably explains why I write fantasy now).

I never dreamed of being a writer. In high school, I loved science and math, not English and certainly not writing. So how did I start? It began when I walked into a Christian bookstore and asked if they carried any Christian fantasy. The woman gave me a strange look and pointed to a lone Frank Peretti book at the end of the book aisle.

I went home stunned. That’s it? Just Frank Peretti? (by the way, I like his stuff, but I wanted more). After talking to Dan, he suggested maybe I should write. Yeah right. But the thought stuck with me. Then on a long car trip to Seattle, I had my idea for a book. I went home and wrote. I was naïve back then. I thought a writer sat down, wrote a book, found someone to publish it and that was that. Eight years later, I now know there is a whole lot more to the writing process.

I wrote for two years, just writing out the story in my head. Then I discovered there was a writing group in Oregon and that they were having a one-day conference in a couple weeks. I signed up. That one-day conference changed my writing life.

I met Randy Ingermanson (who was the guest speaker that day). For anyone who is thinking about writing fiction, you need to check out his website here. I went home and immediately signed up for his ezine and began to follow his blog. A couple months later, I followed Randy’s advice and signed up for the Mt Hermon Writing Conference.

Mt Hermon was another pivotal point in my writing life. For five days I met with hundreds of other Christian writers, learning how to write better, how to seek publication, met some great agents and publishers and came home ready to take my writing from a hobby to an earnest pursuit.

I spent the following year just writing. Next week I will share how I write a book (from idea to final draft), but let me just say now, it takes a loooong time (at least for me). By the end of that year, I had a finished, polished manuscript.

In 2010 I was able to attend Mt Hermon again and this time had a manuscript to share with publishers and editors. At this second conference, I ran into Rebecca Luella Miller, another pivotal person in my writing life. It was Becky who told me I should blog. Once again my thoughts were yeah right. How? When? And what would I write about? But with her gentle encouragement, I jumped into the blogging world.

It is now 2011 and I am still on my writing journey. Writing is a long, patient process. It requires self discipline, a willingness to learn the craft, and lots and lots of time. I’ll admit if I had known eight years ago what it took to be a writer, I would have been overwhelmed. But here I am and I love it :). I thank God for this medium by which I can share my life, my creative ideas, and His truth.

Next week I will share the ins and out of how I write a book (and no, its not just sit down and write, at least not for me lol). So don’t forget to stop by!

Hoosier Ink: God, the Author of our Lives

Good Saturday morning everyone 🙂 I have another post up at http://hoosierink.blogspot.com . If any of you are writers (or are aspiring to be one), Hoosier Ink is a great writing resource.